Example, check out this offer from Express: This strategy is popular among retailers and ecommerce store owners who are trying to convert customers. It also works well as a customer retention strategy. Offers available for a limited time are a good way to draw in customers that are no longer active with your brand. Customers are more likely to buy a product when they feel like it’s on sale knowing that it will be over soon. A best practice is adding a promotional gift card to the customer’s cart on checking out. This can be a coupon for another product or some kind of deal that makes them feel like they are getting immense value for money spent.
Not only will you increase your conversion whatsapp database rate with a limited-time offer, but adding a coupon or gift card in their cart also ensures that the customer will come back to make another purchase. 4. Personalize Customer Service Great customer service is essential to optimize the customer’s experience. Customer experience is where a business loses or wins a customer. Delivering smooth customer service is what every business should aim for. When customers are happy with your service, they are more likely to stick with your brand for a long time.
Personalized customer service refers to delivering customer services that cater to the exact needs of the customer. It includes tailor-made solutions to customer-specific problems. How can you deliver personalized customer service? UNDERSTAND YOUR CUSTOMERS To be able to build a good relationship with customers, businesses must first understand their customers. It is the duty of customer agents to interact with customers to identify their needs and pain points. BE AVAILABLE It is important that customer service agents are available round the clock. Businesses should maintain constant communication with customers through digital channels like social media and email.